The Power of ALT Text: Why Every Blogger Should Use It
Wondering how to increase the SEO for your blog posts? Do you want to ensure your content is accessible to all readers? Are you looking for simple ways to drive more organic traffic to your site?
Don’t worry—improving your blog’s reach and inclusivity is easier than you think, and it all starts with a simple habit that many creators overlook.
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| Mastering ALT text in Blogger: A simple way to boost your SEO and make your blog accessible to everyone. |
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How to Increase Blogger Image SEO Using ALT Text
Want to increase your blog SEO? The solution lies in mastering ALT descriptions. They say a picture paints a thousand words—but to a web crawler, an image without an ALT description is just a big empty space. Since Google’s crawlers can’t "see" an image the way humans do, they rely on these descriptions to categorise your media, helping your blog rank in Image Search and ensuring visually impaired visitors using screen readers can fully enjoy your narrative.
Blogger Quick Tip: Master Your ALT Text
Adding ALT text in Blogger is a simple habit that yields massive long-term results. To update an image, click on it, select "Edit" (the gear icon), and fill out the "Alt Text" field using these professional best practices to improve user behaviour:
- Be Succinct and Specific: Aim for under 125 characters. Screen readers often stop reading after this point, so make every word count.
- Context is King: Describe what is happening in the image. Instead of "Dog," try "Golden Retriever puppy playing with a red ball in the grass."
- Skip the Fluff: Avoid starting with "Image of..." or "Photo of...". The screen reader already identifies it as an image, so dive straight into the description.
- Optimise, Don't Overstuff: Weave in relevant keywords naturally. For example, if your blog is about gardening, "Pruning shears cutting a rose stem" is better for SEO than just "Cutting flowers."
- Functional Descriptions for Links: If an image acts as a button or link, the ALT text should describe the destination (e.g., "Download our free SEO checklist") rather than just the visual elements.
Example HTML for a Linked Image
For those who prefer working in the HTML view, here is how a properly optimised linked image should look:
<a href="https://blogspot.com">
<img src="seo-guide-thumbnail.jpg" alt="Read our comprehensive SEO guide for Canadian bloggers" />
</a>By taking thirty seconds to add an ALT description, you transform a silent placeholder into an accessible, searchable, and professional asset for your blog.
Pro-Tip: Need ALT descriptions for images generated quickly? Try using AI on Google Search. Here’s a prompt that works well: "Create an ALT description for this image and put it in a code box for easy copying."
I'm praying this post will be useful to you. Questions? Please pop a note in the comments below and let me know what’s on your mind.
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